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What Is The Retail Owners Institute?  Empowering!

94 Powerful How-To Resources & Online Tools • Improve Profits & Cash Flow in Your Stores

Be like thousands of storefront and online retailers. Use The ROI!

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  • Reduce intimidation from finances or accounting.
  • Put the fun back into retailing!
  • Get more financial and inventory control
  • See in advance"What would happen if I...?"
"Turn on Your Financial Headlights!"

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54 Retail Segments

OPEN-TO-BUY Calculator
Free BUYING PLAN Forecaster
Growth Rater

Loan Finder

Weekly Retail

Retail Financial Terms

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What People Say About The ROI


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--Owner, Home Accessories Stores

"You make so much sense. Your website and tools and webinars are exceptionally great, and hit the mark dead center! Now I've started to see the light and how to manage inventory turns to manage cash. Love your stuff!"
--Co-Owner, Specialty Boutique

"If I had had this information seven years ago, I would not have opened our second location, which we closed last year. This is very helpful and useful."
--President, Consumer Electronics Retailer

"I have changed the way I look at my financial statements forever! Very informative. Thank you."
--President, Furniture Stores

"I've been in retailing a long time and regularly work with our buyers on Open-to-Buy. I think your OTB Calculator is really remarkable. It's easy, quick and effective. Thank you for providing it."
--CFO, 17-Store Sporting Goods Chain

"Thank you for the great seminar today. I feel as though I have attended a college class in business - without the stress of finals!"
-- Owner, Hardware Store

"I learned a lot, and found it easy to understand. I'm really impressed by how accessible you make this complicated financial information."
--Specialty Store Owner

"This has really made a difference for us! It's acted as a springboard to initiate a new philosophy of spending at our store. The ROI has had a profound effect on our business. Thank you."
--Owner, Gift Shop

"Your site is very good and the information is always very useful. We are about to open our 2nd store. Keep up the great work!"
--Owner/President, Gourmet Food Shops 

"The ROI has been very helpful to me. Easy to follow and informative. Thank you very much!"
--Retail Operations Manager, Museum Store

"Our retailers need help with inventory control and cash flow, and how to make better business decisions. You are right on point!"
--Manager, Field Business Consultants, Convenience Store Franchiser

"I want all 28 of our S.B.D.C. Certified Business Advisors to use this whenever they are working with a retailer."
--State Program Director, Small Business Development Centers

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--Vice-President, Small Business Services, Union Bank of California

"There's not much we can do to help our retailers' top line. But by offering them access to all of The ROI, maybe we CAN help them with their bottom line!"
--President, National Shoe Retailers Association 



Customized WHAT IF...? Consulting Sessions

Financial Objectivity & Perspective

Retail STRATA:G® Specialties
That's "strategy". Every retailer needs one! 

Retail Speaking Team
Motivational(!) Financial Workshops

Retail Consultants
Outcalt & Johnson: Retail Strategists, LLC 

ROI Members Get It All


Even MORE in the Members-Only Collection! 

24/7 Unlimited Access • 94 How-To Resources & Tools • Retail Financial Management and Inventory Control

Check it out  ROI Members get it all!


Open-to-Buy Center


Where Do I Start?
Where Do I Start?
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"Turn on Your Financial Headlights!"  

"Wow! There's a lot here. Where should I start?"

  1. Attend a TOPICAL TUESDAYS WebinarAttend for FREE - click here for details

  2. Take the fast track!  Use the 3-in-1 Kit  Manage Profits, Open-to-Buy, & Cash Flow, on your own.
    FREE, unlimited access for ROI Members!

  3.  Check out all the things that are FREE for MEMBERS  (click links for details)
    Library of How-To Articles6 Executive Calculators Lively How-To Videos 

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When you want do-it-yourself financial help and know-how, The ROI is here for you...24/7.

Live - and Lively! - Webinars
Live - and Lively! - Webinars


TOPICAL TUESDAYS Online Workshops 

Focused on growth and survival strategies for retailers

Need to Know It NOW!
Need to Know It NOW!

Fast Track Bundles for Busy Retailers

We get it. There is a lot of how-to information here at The Institute. And sometimes, you just "need to know it now!"

So, we've put together some "Know It NOW!" Bundles. In just 90 minutes or so, you can be up-and-running!

  • 40-45 minutes to watch the Recorded Live at TOPICAL TUESDAYS Seminar 
  • 30-40 minutes to step through the online training course
  • 5-10 minutes to read the how-to article(s) from The Institute's Library 

Plus, you get unlimited 90-day online access to your complete Know It NOW! Bundle, including its Executive Calculator. Each Know It NOW! Bundle is just $59 for 90-Day Online Access!  (ROI Members get half-price discount!)

This great value gives you what you need to knowsaves money, and best of all, saves time!


Watch • Listen • Practice • Do It Yourself • Know It NOW!

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YES! Send me The ROI NEWS
YES! Send me The ROI NEWS
Free to your inbox Fridays & Mondays. Opt out anytime.
Buyer's Tally Sheet
Buyer's Tally Sheet
Sample, Buyer's Tally Sheet
Sample, Buyer's Tally Sheet
4 Easy Steps to Use the BUYER'S TALLY SHEET
4 Easy Steps to Use the BUYER'S TALLY SHEET
  1. In the top row, enter the months (e.g., July, August, September, etc)
  2. In the next row, enter the Department Name.  Then, for reference, fill in the total planned Open-to-Buy @Cost for each month for that department.
  3. In the left-hand column, enter each Vendor's name, one per row. In that row, show the dollar total of the orders @Cost you have placed with that Vendor for that Department in the column for the month you expect to receive it. (These are "best guess-timates", of course.)
  4. Remember to add up the on-orders for each department for each month, and compare that to the OTB budget amount.  (Ideally, you will have money left in each month in each department for re-orders!)

click here to see a Sample Buyer's Tally Sheet

What's Available at The ROI?
What's Available at The ROI?
Visible By Administrators Only

ALL Visitors  Key Ratio Benchmark Numbers • 55 Retail Segments 
click here • compare your store's performance


MEMBERS-ONLY Collection  monthly subscription • Just $24.95/mo • click here
Members-Only ROI Library • 50+ Retail Financial How-To Articles • 6 Exclusive Online Executive Calculators for Retailers • How-To Video Tutorials • The ROI GUIDES • Glossary of Retail Financial Terms • TOPICAL TUESDAY Webinars Archive 


Online Training KITS  90-Day Online Access • Each just $49 • click here
Structured, online training courses, plus Executive Calculators for Retailers. For Retail Owners & CEOs, CFOs, Bookkeepers, Buyers, Managers.
Step-by-step, how to project and control retail profits, inventory, cash flow, GMROI. 


TOPICAL TUESDAY Webinars Archive  3-Day Access • Online • Each just $19.95
Recorded live at TOPICAL TUESDAYS. Now available on your schedule
Lively, fast-paced and explanatory sessions by the Co-Founders of The ROI. The Archives are growing every week!


Many Ways to Take Advantage of The ROI
Many Ways to Take Advantage of The ROI

KEY RATIO Benchmark Numbers 55 Retail Segments
click here • compare your store's performance

MEMBERS-ONLY Collection Unlimited Access
Six Executive Calculators for Retailers • Retail Financial How-To Library • TOPICAL TUESDAY Webinars Archive
monthly subscription • $24.95/month • click here 

Online Step-by-Step TRAINING COURSES
90-Day Online Access • $49 each • click here

Recorded Live at TOPICAL TUESDAYS Archives
3-Day Online Access • $9.95 each

Use The ROI!
Gain control of cash flow. Make intelligent inventory purchases. Manage debt. Increase profitability.
Put the fun back into retailing!
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