Since March 2, 2020, The ROI's Co-Founders have been offering insights, strategic approaches, and online resources for independent retailers affected by the COVID-19 crisis.
These appeared first in The ROI NEWS.
Don't you feel that we're in a period of heightened uncertainty?
Whether it's the economy, or unemployment, or grocery prices, or sports resuming, or the weather, or racial tensions, or the costs of everything, or the questions coming at us from family and employees that we cannot answer, everything seems uncertain, doesn't it? And there is no end in sight.
But...we as retailers can be leaders in our communities and in our daily lives. We have the opportunity to tamp down some of those uncertainties.
Look at this sign a local merchant posted.
You don't see uncertainty there, do you?
Look for ways you and your organization can be more clear, more decisive, yes, more optimistic. In these days of the uncertainty throughout the triple pandemic, your upbeat clarity would be a welcome relief.
Nobody signed up for these stressful times and challenges. We believe that owners of retail businesses, being risk-taking, team building, imaginative optimists are perfect candidates for the leadership role that's needed now.
We're counting on you. Stay strong!
Since 1999, empowering retailers and store owners to "Turn on your financial headlights!"