Especially during times of major changes economically, retailers are well advised to
- focus on your customers
- control the "controllables"
- and above all else, keep perspective!
Ahh, yes, retailers. That third one - "keep perspective" - can seem daunting. What's the secret to achieving that?
In today's lingo, it would be "metrics". That is, measure and monitor your tactics and results.
For a quick overview of a 4-step process that enables you to know whether your business is trending up, down, or sideways, take advantage of this week's Webinar of the Week, led by Pat Johnson and Dick Outcalt, Co-Founders of The Retail Owners Institute®.
Also, be sure to download your own master copy of The ROI's Trend Tracker form.