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Since 1999, empowering retailers and store owners to "Turn on your financial headlights!"

Tips| Tactics | Insights from The Retail Owners Institute® • RetailOwner.com

Friday, September 15, 2017

From The Co-Founders

Sometimes You Just Have to Laugh...

Watching the ebbs and flows of retailing has always been, for us, a favorite indoor sport. Is there anything more volatile, year in and year out?

Recently, however, the major trend in retailing has really made us chuckle. And maybe you too??

The Big Guys have discovered smaller stores!!

For hundreds of years, independent retailers have known that "Bigger may not be better; better is better!"

Specialization, uniqueness, and a competitive edge have been the hallmarks of successful independent retailers. (And always will be!)

Anita Roddick, founder of The Body Shop, summed it up nicely: "If you think being small means you can't have an impact, try going to bed with a mosquito!"

Now, just look at all who are "discovering" what smaller retailers have always known; small may be sweet! Macy's, J.C.Penney, Lowe's, Kohls, Wal-Mart, Best Buy, Sears, Home Depot, Target, and, just announced, Nordstrom!

This isn't a complete list, but you get the drift.

And maybe even the chuckle!

Index of Potential Sales

"Do we have enough inventory?
Or...too much?"

Here's a fun way to get an answer to that nagging question.

It's easy, too, and fast, thanks to this unique tool for retailers from The ROI.

Just go to The ROI's Index of Sales Potential tool. Immediately, see the sales volume the median-performing retailer in your segment would generate from your average inventory.

How does that compare to your sales?

Of course, "your mileage may vary."
But you're sure to get insights you would NOT get from your buyers.
Or your vendors!

Get an objective perspective now. Free on The ROI site.

Find out NOW

Compare Your Sales Trends

"How are sales?" is always the key questions for retailers.

And the preferred response? "We beat last year!"

Now, thanks to The ROI, you can have even more perspective. We make it easy to compare your results to other retailers in your retail sector.

Go here on The ROI site to see the just-released results for August.

Compare August Sales

Available Now: Webinar of the WEEK

Managing Your #1 Responsibility
Do you have what it takes?

Friday, Sept. 15 – Thursday, Sept. 21

All-Day, All-Week Access • Free!

The #1 responsibility of the Owner of a retail business is the survival of the business. That challenge must be faced, day in and day out.

A closer look shows that every retailer who is surviving is vigorously following the same 4-step survival process.

And what is the key survival ingredient common to all of these retailers? C-A-$-H!

This powerful TOPICAL TUESDAY Webinar of the Week by Pat Johnson and Dick Outcalt, Co-Founders of The Retail Owners Institute, is packed with specific, real-world (and street smart!) ideas you can apply immediately to improve the survival odds of your retail operation.

Plus, they will demonstrate The ROI's SPEEDY Headlights Retail Forecaster, available (with Access Privileges) at The ROI and now at the Retailer's PROFITS Center.

This lively session is very empowering for owners. Don't miss it.

FREE Access thru 9/21

Retail Business Insights

Better is Better!
The ROI is determined to level the playing field for independent retailers.

Bigger isn't necessarily better; BETTER is better!

Go here. See what The ROI is tweeting about.

RetailOwner.com

What is The Retail Owners Institute?
Empowering!

The ROI, as it is known, is now the foremost self-help financial management resource for retailers and store owners.

Thousands of retailers come to The ROI each month to take advantage of The ROI's practical how-to info and unique, easy-to-use tools.

Use The ROI for your own stores. Make better business decisions, faster.

See in advance, for yourself, on your own: "What would happen if I...?"