Answering the WHY Generation

March 21, 2019
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Available FREE • Online • 24/7 • All week long 

So sit back, watch and listen!


Being able to answer "Why?" shows leadership.

It demonstrates your respect for your employees, and 

 creates confidence and reassurance when implementing changes. 

--The ROI

One of the powerful attractions of retailing for many owners is how dynamic it is. Change is the name of the game!

Yet, many retailers encounter resistance to changes, not from customers, but often from their own employees! And especially, from that generation raised to expect answers when asking "Why?"

This insightful TOPICAL TUESDAYS Webinar of the Week with Pat Johnson and Dick Outcalt, Co-Founders of The Retail Owners Institute® shows how you can answer those "Why?" questions.

Then, see how to enable your employees to answer those questions for themselves. And, maybe you even will discover for yourself, "Well...why NOT?!" 

Ready to challenge that business-as-usual thinking? Be sure to take advantage of this lively and empowering how-to webinar, available only from The ROI.


The Presenters

Pat Johnson and Dick Outcalt have been called "The Zen masters of retail finance!"

Their engaging and empowering how-to presentations about the financial levers in retailing are informative, fun(!), and retailer-friendly.

Each of their TOPICAL TUESDAYS webinars is a fast-paced and entertaining session: 40 minutes of explanatory and practical content delivered by Pat and Dick. Their promise: "Everyone will 'get it'!"

The Co-Founders of The Retail Owners Institute®, Pat and Dick are recognized experts in strategic retailing. Working only as a team – Outcalt & Johnson: Retail Strategists, LLC – they have been consulting, publishing, and speaking professionally throughout North America since 1990.

They focus exclusively on retail, or wherever retail is involved. They work with CEOs, CFOs, boards and owners of retail operations, as well as manufacturers or wholesalers expanding into retail.

For more, see Outcalt & Johnson: Retail Strategists or Retail Turnaround Experts.

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Since 1999, empowering retailers and store owners to "Turn on your financial headlights!"