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What are the OWNER-ONLY responsibilities?

#1 Responsibility
SURVIVAL of the business

#2 Responsibility
Define COMPETITIVE EDGE

#3 Responsibility
ASSET Management (Yes, all three kinds of assets!)

see more in The HUB and the "What COULD we do?" Owners Resource Collection.

Type	Example	Notes
Fuzzy	kettle~	Contain terms that are close to the word kettle, such as cattle
Wild	cat*	Contain terms that begin with cat, such as category and the extact term cat itself
Exact-Single	orange	Contain the term orange
Exact-Phrase	"dnn is awesome"	Contain the exact phase dnn is awesome
OR	orange bike	Contain the term orange or bike, or both. OR, if used, must be in uppercase
	orange OR bike
AND	orange AND bike	Contain both orange and bike. AND must be in uppercase
Combo	(agile OR extreme) AND methodology	Contain methodology and must also contain agile and/or extreme

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