Except for the lingering sugar high, Halloween is soon to be behind us. Retailers know what that means: on to the Holiday Season!
Of course, for most retailers that brings a major focus on sales.
But, savvy retailers are focused especially on the targeted ending inventory on December 31. Those retailers are carefully watching sales reports, and are poised for action.
As the Holiday Season approaches, finding good help promises to be especially challenging for retailers this year.
Then, we read "10 Things to Know to Get And Keep Retail Jobs," a to-the-point commentary from Bob Phibbs*, who specializes in retail sales training.
Here are his Top Ten recommendations for prospective retail employees:
You've seen all the headlines. Worldwide inflation. Dire warnings of a coming recession. Big time discounts at retailers due to boatloads of inventory. Amazon doubling down on their Prime Day(s) sales. Shoppers shopping early in anticipation of rising prices.
Shaping up to be yet another "unprecedented" Holiday season for retailers, isn't it?
And a wonderful opportunity for all merchants!
How best to start? Set the boundaries.
Next, establish clear routines for monitoring inventory levels.
Retailers are notable for their optimism and their resilience.
And the last couple of years have provided ample opportunities to showcase their ability to bounce back.
But now, it's 2022. Time for those customers to pick up the slack. And here's an idea for helping them get started. Without costing a penny in advertising!
Print up some "bag stuffers" (you know, conspicuous notes) inviting them to come back in November.
That headline from Chain Store Age* brings smiles to retailers.
Consumer confidence is a key indicator of retail sales, and this increasing confidence as we head into the holiday season is very welcome indeed.
But of course, there is no one-size-fits-all upside here.
We recently learned of a restaurant with a kids menu which is quite unusual.
Of course, having a kids menu is not unique. But here's what IS unusual about this one.
When kids are asked "What would you like to eat?", often their answers can range from "I don't know" to "I don't care."
But at this restaurant, here is what each all-too-familiar answer brings to the table:
In the free enterprise system, owners are free to succeed. And free to fail.
That's why The Retail Owners Institute has defined the #1 responsibility of the Owner as the survival of the business.
But then, the owner must define "Why?" Why are we doing this, anyway? Why are we working so hard for this business to survive and thrive?
We were struck by these comments from folks for whom "back-to-school" is more than a season. Look what a state superintendent of public instruction* had to say about the upcoming school year.
Lots of retailers can identify with those comments, don't you agree?
Or, these observations about the disruptions and uncertainties of the pandemic:
Still less than $1 a day! 👀