Wondering what the real key is to survival today?
Profitable lines of merchandise? Important, sure.
Profitable stores? Necessary.
But the real key? Having profitable customers!
For that, meet the Retail STRATA:G® Wheel. (That's "strategy". Every retailer needs one!)
It shows why and how effective target marketing means more profits and more financial strength. (Yep, everybody wins!)
And, how you can identify your most profitable customers without spending a dime!
This proprietary concept, showing the cause-effect connection between marketing and financial management, was developed by and is exclusive to The ROI.
Sound too lofty? Don't worry. Pat Johnson and Dick Outcalt, The ROI Co-Founders, present their innovative concept in a lively TOPICAL TUESDAYS Webinar of the Week. They connect all the dots in a retailer-friendly way.
Ready to challenge business-as-usual thinking? Take advantage of this empowering how-to webinar, available only from The ROI.