"But...will we have a profit?!"

Projecting Retail PROFITS eLearning Kit

Structured Online Training Course + Online Calculator

The ROI's online eLearning Kit - Projecting & Controlling Profits - deals directly with the retailer's day in and day out challenge.  See for yourself, in advance, whether you will have a profit.

Learn This Once - Profit From It Over and Over

It may take you about an hour to work through this eLearning course on Projecting & Controlling Profits. You will learn:

  • how to turn your Income Statement - a bookkeeping and accounting tool - into a useful management tool
  • how to better analyze past results and see "the Big Picture" of where you've been
  • how to use the online PROFIT Forecaster
  • how to know - in advance! - whether a given combination of sales, margins, and expenses would produce a profit

The PROFIT Forecaster is a special projecting tool developed specifically for retailers. It essentially automates the projecting techniques taught in the Projecting & Controlling Profits eLearning Course. All the formulas are built-in. No spreadsheets for you to have to set up. Available online, 24/7. Nothing to install! It just works!

Using the PROFIT Forecaster to apply what you've learned, you will be able to see - ahead of time! - whether or not your plan will produce a profit.


"But, what if it shows I won't have a profit? What if it shows a loss? Then what?!"

That's when the PROFIT Forecaster becomes your new best friend. Use it to try out different combinations of sales, margins, and expenses. Keep thinking of various "what would happen if I...?" ideas; run those through the PROFIT Forecaster.

By being able to compare and contrast the outcomes of different sales plans and expense controls, you soon will have a plan that does "pencil out."

Now you know what changes to make in your business - and why! That plan sets the direction for your business, like the "white line down the road".

It's not enough to just keep working harder in your retail business. But by looking ahead and projecting, you can work smarter!


Projecting a Retail P&L is both art and science. You will build on information you have gained from analyzing your P&L, so you can apply your best judgment.  And then, thanks to the PROFIT Forecaster, you will be able to see - ahead of time! - whether or not your plan would produce a profit.

Available NOW - Unlimited Online Access for ROI Members

Start immediately.Use the complete Projecting & Controlling PROFITS Kit 

Go through the self-paced online training course. Then use the "in the cloud" PROFIT Forecaster as much and as often as you wish. No additional charge! Online, on-demand, 24/7.

ROI Members • Click here • Start NOW

Learn it. Do it. PROFIT from it!


P&L Forecaster in action.

Just a few inputs...     

Immediately produces a monthly P&L!

P&L Forecaster does the number-crunching. You can focus on the results!


click here • start NOW! • FREE for ROI Members • Not a Member?  CLICK HERE 

Since 1999, empowering retailers and store owners to "Turn on your financial headlights!"